Marketing Consultation & Paid Social · IT Education

Overview

New Horizon Management operates in the IT and technology courses and certifications sector. Since 2022, I have been serving as the Marketing Consultant for New Horizon Management, leading social media marketing, paid advertising, and marketing communications in close alignment with the Sales Department. Performance-driven strategies focused on course promotion, lead quality improvement, and marketing-sales alignment, with an emphasis on audience targeting, campaign performance optimization, and messaging aligned with customer needs.

Results

A return on ad spend of 5:1 ROAS across paid advertising campaigns

20% year-over-year growth driven by stronger marketing and sales alignment

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